SEO/SEM, — March 8, 2007 — 40 Comments
How To: Comment to the Top
This is post 2 of 5 in a series called “5 Tips to Increase your Blog Traffic“.
Today we’ll be looking at how comments can increase your traffic immediately, and long term to your blog.
So you want some information from one of my personal blogs as to just how much traffic can come from posting comments to a popular blogs?
How about some screenshots of some of my recent comments and their effect from just one of my sites:
The Green represents 2005, Red 2006 and Yellow 2007.
This is only traffic from comments to one of my smaller sites. These are from January and February. Look at a few of those from 2006. One still sent me 90 visitors, one 75 visitors and the other 17 visitors! Those are from comments over 8 months ago!
If you notice the green highlighting, I’m still receiving traffic from comments in 2005 as well.
The value is pretty obvious here, so let’s talk about how to achieve results like this.
Here are three ways to make sure your comments send visitors back to you and increase traffic (as well as great links):
1. Don’t comment spam.
This means that you are commenting with a purpose, to enhance the blog. You are leaving comments that are constructive and appreciated. You are NOT leaving comments like, “Cool, good post.” Or, “I’ve never thought of that, thanks!” That is just comment spam that gets deleted. If you ask a question in your comment you’re more likely to get approved and the blog owner will probably respond as well.
2. Get there quick!
If you don’t post one of the first 3 comments, you can forget about getting much traffic. Comments are kinda like a Google search page. After the first few results, most people stop reading and find somewhere to click, or something else to do. If you are commenter #50, don’t expect any traffic to come from that.
Here is a trick for getting to a blog before other commenters do. Sign up for RSS feed notification whenever a new post comes up. Most RSS feed readers will send you a short email when you have a new post to read. Once that email hits your inbox, go to that blog immediately and start your comment.
3. Use Your Name.
I can’t tell you how often I delete good comments because the commenter used his anchor text instead of a name. Unless your website is something like, “KingOfWidgets.com” and you post your name as “Widget King” or even “King of the Widgets” you’re getting deleted. Nobody likes comment spam, see #1.
3a. Look for Direct Links.
Before you invest the time in filling out the comment form, make sure you are going to get a link. If there are 10 comments and none of them have links, the blog owner probably strips all the links. Skip that blog.
3b. Comment on Old Posts.
Many people, myself included, don’t mind reading comments on old posts. Some people don’t like it, and I understand both sides. Once you feel that you have exhausted all of the current posts, start browsing the archives. When you post a comment in an archived post it must be absolutely top notch. If it has even a hint of spam it will be deleted quicker than using your keywords.
How Do I Find Blogs to Comment On?
This is one of the hardest things. Most niches have at least 5-10 good blogs in their niche, but once you’ve posted a comment on the current posts, you’ll need to expand and find new blogs to post to. This is where Google comes in.
Here are a few search queries you’ll want to bookmark:
Search for: site:.edu inurl:blog â€œkeywordsâ€ <– Will search for blogs only on .edu domains that have your keywords anwhere on the page.
site:.gov inurl:blog â€œkeywordsâ€ <–Same as above with .gov domains.
inurl:blog “responses to” “keywords” <–Will search for any site with “blog” in the url and “responses to” and your keywords on the page. The “responses to” is a good way to find blogs that have comments open.
inurl:blog “keywords” -”comments closed” <–This is like the one above but eliminates all sites that say “comments closed” on the page.
Now let’s use Google’s Blog Search. The Blog Search is great for finding current blogs and posting comments. We won’t use any of the “responses to” or “comments closed” modifiers because 90% of blogs allow comments.
Now get out there and start commenting to the top!