In a recent post by Glen Stansberry at ProBlogger, Glen talks about blogging’s most underused feature, setting up future posts.

For two of my blogs I actually use that feature pretty often. Every so often something spurs me to start writing for one of these sites, and once I’ve posted 3 posts that day, I start using the future posts option. I schedule one post every day until I run out of steam. Once the steam subsides I usually have 3-5 days worth of posts.

Wordpress Post SlugFor me, the most underused WordPress feature is definitely the post slug. The post slug allows you to set the URL for each post, regardless of what the post title is. Here is an example.

This post is titled, “My Most Underused WordPress Feature – Post Slug”. However I know that most people are going to search for those exact words. Those are words for the readers. For my post slug I want something that is for Google and other bloggers who might link to this post.

My post slug is, “how-to-use-wordpress-post-slug”. So as you are reading this post, look up at the URL. You should see, “https://www.brandon-hopkins.com/how-to-use-wordpress-post-slug“.

The reason I did this is because every little bit of SEO helps. Google will see the url and when someone searches for “How do I use WordPress post slug”, or “WordPress Post Slug uses”, or “How to post slug” they’ll find this post.

There are many other ways to use a post slug. Post slugs are especially wonderful if you post short titles without any keywords, or you post really long titles that mess up your url structure.

Can you imagine seeing this URL on a blog:

https://www.brandon-hopkins.com/my-most-underused-wordpress-

feature-post-slug-how-to-create-post-slugs-and-the-most-

effective-ways-to-use-them/

Pretty ridiculous. But when using post slugs I can make that URL anything I want.