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affiliate

From Adsense to Affiliate Links

Typically webmasters start out with Adsense as their revenue stream. While it’s easiest and definitely quick to use, Adsense is not always the best performer if you’re looking to earn money online from your websites. With Adsense you’ll always run into a couple problems.

1. You can’t presell. With an affiliate link, you can talk about the product so your visitor knows what to expect when they get to the advertisers page. You can give them the price and details, and if they still click, they’re likely to buy since they already know everything. If that isn’t the product they’re looking for, they’ll continue browsing your site. You’ll make a sale, or keep a visitor. With Adsense you don’t get the chance to do either.

2. You’ll earn less. While I can’t say that every single one of my sites that has affiliate links makes more with those affiliate links, a majority do.

3. All your eggs in one basket. If all of your income is coming from one source and something happens to that source, your revenue drops to $0.

4. Unknown revenue share. This has always been the biggest issue with me. Google doesn’t tell you how much you’re going to earn. In fact, they tell you how much they will give you per click, after you send them the clicks. It’s totally backwards but until they have a reason to give you that info, they never will.

Moving away from Adsense is tough, and I wouldn’t suggest dumping it all together. Start slow, remove the ads from one page and replace it with affiliate links. Test it for a month and see what the revenue is like when compared to Adsense.

By |July 27th, 2009|Make Money Online|2 Comments
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Choosing the Right Table to Play At

This is part 1 of 34 in Poker and Making Money Online, a 34 Part Series.

Table selection is the most important decision you can make.

Poker Room

When you first walk into a poker room, you’ll see tables, lots of tables usually. At these tables, you’ll find both fish and sharks. When you’re playing poker for money, you’ll want to find the tables with the most fish and the least amount of sharks. Unless you play every day at this poker room or casino, you won’t be able to tell just by looking at them.

The same is true when deciding on a niche. When you first start building websites and working on affiliate marketing, you don’t know how to evaluate competition. You don’t know which backlinks are strongest, and which SERP’s you can overthrow. The more experience you have, the better suited you are to choose a table or pick a niche.

Take this example, you see Paul, a guy you’ve played with before at a table. He knows you, you know him. At his table are a bunch of fish that you don’t know, that are consistently losing hands and folding to bluffs. At another table are a bunch of unknowns. Which table would you prefer?

Personally, I would rather play against known competition. I know that “Paul” is my only competition. When niche marketing it’s just as important to know your competition and know which markets you can stay alive in.

In my experience, technology related fields are like sitting down at a table with Phil Ivey, Doyle Brunson and Gus Hansen. Would you sit at that table? Only for two hands to say you played with the big boys right?

Jumping into a niche like iPods, computer parts, or laptop batteries is just as bad. Those markets are flooded with superstars that, as good as you might be, you’ll always be fighting a seriously uphill battle with.

Don’t get me wrong, picking a popular niche isn’t a bad idea, you might be able to do really well in a niche like Acai Berry Supplements even though it’s flooded, but when there are so many tables full of fish, why take your chances with a shark?

By |January 26th, 2009|Projects|1 Comment
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