Archive for Link Building

Jim Boykin says, “Brandon Hopkins is cool!”

As I said yesterday, “Technorati thinks I’m cool”. Today it’s Jim Boykin’s turn. He thinks this blog is so cool that he is offering me a free We Build Pages wall clock!

Jim, thanks for the wonderful opportunity to get a wall clock. Jim Boykin says, “Brandon Hopkins is cool!”I don’t really need another wall clock, but I would like some free ($720 or so) advertising for a certain problematic website I have. It won’t rank for crap and I can’t seem to get the stupid thing linkbaited. :)

So here is my official entry to the Jim Boykin $720 in free ads contest. Since you’re going to choose based on who knows what, I think that I should win because I have a new (28 day old) baby that needs a new pair of shoes! (No, she doesn’t really wear shoes yet, but I’ll invest the earnings and buy her two pairs when she’s 5 years old.

How to Use Directories and Social Media

Lyndon Antcliff at Cornwall SEO asked me to give my thoughts on directories vs social media in terms of traffic and page rank. So here are my thoughts and a little how to use both directories and social media to increase traffic, gain PR and make money online (sorry, had to use some keywords!).

So what about directories?

I think directories are great. They are an easy link and you can pay directory submitters to manually submit a link to 300 directories for under $20. If only 10% give you a link, that is 30 links for $20. $.66 per permanent link is only beatable by the following.

What about social media marketing?

Social media marketing (SMM) (Digg, Del.icio.us, etc) is not only THE way to create links for 2007, but it is also the best bang for your buck. SMM is the undisputed champion where directories are on their way out like Oscar De La Hoya should be.

So which is “better”? SMM.

Which is necessary? Both.

Directories are almost free links and shouldn’t be ignored. Even if Google only recognizes 10 of your 300 submissions, that is still only $2 per permanent link, which should be considered awesome.

I don’t think I need to talk about the benefits of one SMM article. Just look at this. 3500+ incoming links, PR5, 153 comments/trackbacks and all because of one article.

If I had to choose one way of marketing, I would definitely choose SMM. But thankfully I don’t have to choose one way, so I choose both!

Contest: How Would You Spend $100 - Win $150

It’s contest time!

Let’s imagine for a moment that you aren’t a millionaire and you only had $100 to spend on SEM (search engine marketing).

What would you do? How would you spend that $100?

All you have to do is send me an email with the best way to spend $100 marketing your website. The website could be new or old, but you can’t spend over $100 exactly on your marketing.

You could have articles written, buy PPC ads, buy a site review, whatever. Make sure you give me some details because I might be using your idea in a future post.

If you are the winner, you will get your choice of spending $150 on this site. $150 will get you the following:

Complete Site Review (1 review)

Contextual links (2 links in either one or two posts, your choice)

Sponsored Posts (3 total sponsored posts)

So all you have to do is send me an email with your best marketing idea under $100!

If you win I’ll contact you to get some info on claiming your winnings.